So how did you go on the challenge I posed in my last blog post?
The fact is that two of them were convicted for discriminating sexes.
The ad above for Boxer (above) was convicted on the grounds that he is posed as a sexobject which can be offending to men. The company used a humoristic approach in the ad but the ombudsman did not find it funny. So how can it be reasonable to have a law like that, you might ask? Are the underwear companies, for example just going to show their products on dolls in ads? Well as with most rules, there are exceptions. You can show men or women in underwear/swim suits and the like IF it is related to your product! That is why Stadiums ad (below) did not get convicted.