Internet Marketing and eCommerce Expert – Nigel Burke's Blog

Facebook has had it’s challenges. Growing to over 400 million users within a span of a few years is one of those challenges. With this many members, it’s hard to keep everyone happy. Just look at the backlash they got when they changed the interface. That caused all sorts of PR problems.

Their latest challenge is about privacy.

Facebook has a lot of personal information and many of their users do not think of the consequences of privacy until it is too late. Do I need to mention the Google Buzz fiasco when they published private information about their users?

Facebook listened to user feedback about their privacy and create a complex privacy system to control every bit of detail of your account.

Now everyone is complaining that it’s too difficult and complex to understand.

Facebook CEO, Mark Zuckerberg released the following statement -

Facebook has been growing quickly. It has become a community of more than 400 million people in just a few years. It’s a challenge to keep that many people satisfied over time, so we move quickly to serve that community with new ways to connect with the social Web and each other. Sometimes we move too fast — and after listening to recent concerns, we’re responding.

…The biggest message we have heard recently is that people want easier control over their information. Simply put, many of you thought our controls were too complex. Our intention was to give you lots of granular controls; but that may not have been what many of you wanted. We just missed the mark.

We have heard the feedback. There needs to be a simpler way to control your information. In the coming weeks, we will add privacy controls that are much simpler to use. We will also give you an easy way to turn off all third-party services. We are working hard to make these changes available as soon as possible. We hope you’ll be pleased with the result of our work and, as always, we’ll be eager to get your feedback.

My thoughts
I think keeping the existing system for advanced users and creating a simply profile based system for normal users. It makes everyone and solves the problem.

What do you think?

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