Internet Marketing and eCommerce Expert – Nigel Burke's Blog

Digg is a social bookmarking website allowing users to bookmark their favourite web pages. These bookmarks are then shared with other Digg users. The more Diggs a webpage gets, the better the content must be and so Digg promotes that content to it’s users. It’s like a human search engine of relevant and great content.

Digg has been suffering popularity lately but they could all be about to change.

It was time for a change and the current CEO (Jay Adelson) is departing after 5 years of service with an internal email -

Got some news. After five years, forty million users, and an amazing ride, I’ve decided to step down as CEO of Digg… The entrepreneurial calling is strong…

The original CEO is back! Kevin Rose is making some big changes. He wasted no time with the two following decisions.

Unbanning all previously banned domain names

…with the launch of the new Digg will be unbanning all previously banned domains. While we will apply automated filters to prevent malware/virus/TOS violations, no other restrictions will be placed on content.

Removing iFrame

Framing content with an iFrame is bad for the Internet. It causes confusion when bookmarking, breaks w/iFrame busters, and has no ability to communicate with the lower frame (if you browse away from a story, the old digg count still persists). It’s an inconsistent/wonky user experience, and I’m happy to say we are killing it when we launch the new Digg

We hope that these two changes will help Digg revitalise itself and become a stronger player once again in the social bookmarking market.

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