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Google To Buy Yelp For $500 Million USD
What is Yelp? Yelp allows consumers to share the experiences they’ve had with local businesses and lets business owners share information about their business with their customers. Simply put, it’s word of mouth – amplified.
Yelp has raised over $30 million in venture capital and revenues are around $50 million dollars. There are 26 million Yelp users in the US, Canada and the UK and 8.5 million reviews.
It seems like a lot to pay for such a website but Google will have plans. This includes putting Google ads onto the site which would probably generate enough cash to pay for the acquisition.
Google has about $14 billion USD in cash reserves which makes you wonder what else they are going to buy? They could nearly buy Yahoo with this much money.
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